Primary Hub: Saudi Arabia.
Expansion Territories: GCC, Levant, North Africa.
Vertically integrated structure covering development, production, marketing, and delivery.
Strategic partnerships enabling fast, cost-efficient manufacturing in Saudi Arabia.
Expertise in digital marketing, e-commerce, and omnichannel distribution.
Regulatory know-how through Alyamm for accelerated market entry.
Premium segmentation through Glaura for brand elevation.
it’s a unified ecosystem designed to lead the wellness evolution in the Arab world.
From inspiration to execution, we deliver wellness at every level.